Appendix C · Glossary & Command Cheat Sheet

Glossary (grouped by theme)

SEO & search

Term	One line
SEO	The craft of getting Google to rank your pages
SERP	Google’s results page; the top ten are the golden shelf
Search intent	What the player actually wants behind the query
Intent satisfaction	How well page one answers the question — decides whether you have a seat
Long-tail query	“Game + specific problem” mid/low-volume queries; the new site’s home field
One page, one query	Each page targets one query — the anti-cannibalization rule
Quick Answer card	The direct-answer card atop every page; your AI-citation face
Impression / CTR	Shown once / the share of shows that became clicks
E-E-A-T	Experience, expertise, authority, trust — via real authors, sources, freshness
AI Overviews	The AI summary atop Google results; Q&A queries are its home turf

Site & content

Term	One line
frontmatter	The registration card atop each article; AI writes it
draft	The unverified flag; production builds never publish it
Flip live	Verified, flag removed, visible to every player
slug	The page’s URL short name, lowercase with hyphens
Standard deck	Pages every game wiki needs (codes / guides / bosses / list)
Window query	A validated query with competition still open
Candidate pool	Games awaiting validation — selection’s raw material
Golden window	The first 2-8 weeks after a game takes off; most of its lifetime searches
P0 / P1	Staleness urgency: codes over 7 days / bosses and lists over 90
Three-layer separation	Code untouched, config once per game, content daily

Monetization & ops

Term	One line
Traffic / Monetization	Visits / turning visits into money
RPM	Revenue per thousand page views
AdSense	Google’s ad middleman; monthly settlement, revenue 100% yours
W-8BEN	The tax declaration claiming the treaty rate, 30%→10%
SWIFT code	Your bank’s international wire address
Payout	Balance over $100 dispatched monthly on the 21st
Freshness	The keep-it-alive motion; a fixed rhythm is the only secret
AI referrals	Visits from AI assistants — read trends, not absolutes

Commands (by scenario)

Writing

pnpm new-post           # interactive single-page scaffold
pnpm bulk-new-posts     # batch drafts from a keyword CSV (--dry-run to preview)

QA (after every change)

pnpm check-content      # content lint (H1 / alt / links / trailing slash)
pnpm check-i18n         # translation coverage (--strict-ui as a gate)
pnpm check-config       # category/language three-place consistency
pnpm build              # schema validation + full site build (incl. Pagefind)
pnpm check-links        # internal link audit (run after build)
pnpm check-sitemap      # every sitemap address reachable

Config & site

pnpm apply-template     # the rebrand Q&A command (--dry-run to preview)
pnpm new-locale         # add a language
pnpm template-audit     # template health (mandatory before cloning)

Ops & assets

pnpm refresh-audit      # freshness audit; the site reports its own stale pages
pnpm submit-indexnow    # push all URLs to IndexNow (after deploy)
pnpm gen-covers         # generate og:image covers (1200×675)
pnpm gen-assets         # regenerate the icon set + homepage image from the theme color

Next

• Appendix A · The Red-Line Master List
• Appendix B · The Troubleshooting Tree
• Full flags and details: the docs/ repo documents and AGENTS.md.